In addition, research shows that people remember 65% of what they see in a visual presentation. They present important information in a way that’s easy to understand. Infographics can be shared across many channels, including blogs, websites and social media platforms. Effective infographics deliver benefits to your content marketing strategyĭid you know that infographics are up to 30 times more likely to be read than full-length articles or blog posts? Did you know that infographics can drive up to 12% more web traffic? It’s true, and infographics can help your practice connect to a wider audience. Infographics have the unique ability to reduce complex facts and statistics into attractive, easy-to-read, easy-to-share information packages. An infographic’s purpose is to show rather than tell. Infographics have become one of the most effective ways to share information that’s easy to understand and remember. Have the results of the study presented in an infographic been peer-reviewed?Īn effective content marketing strategyfor infographic creation is to cut through that kind of medical jargon and analysis and make the information easy to understand for any individual who does not have an MD or PhD after their name. They may ask whether the study was double-blind or placebo-controlled, and if it includes a broad section of the population or if there a sampling bias. Doctors may ask if the data presented in an infographic is based on primary or secondary research. Too often, healthcare information is more detailed and complicated than it needs to be for an average reader. That’s why successful, effective infographics are so important for reaching your patient prospects in healthcare marketing. What we see typically has a far greater impact on us than what we read or say.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |